UQ2624

Would marketing suit me if I enjoy creative ideas but dislike presenting them?

Marketing may suit you if you enjoy developing creative ideas and are willing to build confidence in communicating them. Presentations, pitches, teamwork, and explaining campaign decisions can form part of some courses and jobs, but marketing also includes research, planning, analysis, writing, and digital work. Review the course’s assessment methods and consider roles with less emphasis on live presenting.

Key points

  • Creative thinking is useful in areas such as branding, content, advertising, and campaign development.
  • Marketing still involves communicating ideas to clients, colleagues, or audiences, though this may be written, visual, or spoken.
  • Presentation skills can be developed through coursework, practice, and feedback.
  • Course structures and assessment methods vary, so check the official module and assessment information.

Things to check

  • The amount of live presenting depends on the university course, specialism, workplace, and role.