How much client or stakeholder feedback is part of marketing project work?
Client or stakeholder feedback can be a significant part of marketing project work, especially when projects involve real organisations, campaigns, research, or presentations. Students may receive feedback on briefs, ideas, drafts, progress, and final recommendations, but the amount varies by course and whether projects use live clients or simulated case studies.
Key points
- Feedback may come from clients, industry partners, tutors, peers, or research participants.
- It can influence project direction, improve practical skills, and inform assessment or revisions.
- Some assignments involve a single presentation, while others include feedback at several project stages.
Things to check
- The level and timing of external feedback depend on the programme, module design, and availability of participating organisations; check the course assessment information for specific details.